Holiday Inn "Refresh" - World's largest hotel re-branding ever

Holiday Inn Potts Point in Sydney to receive the first order from China

 
With the world's largest re-branding of 3300 Holiday Inns taking place over the next two years, the purchasing infrastructure in ANZSP is already laid.

"Using Marketboomer to roll out the new brand standards couldn't have been easier for me" Todd Heatly says.

"From shower curtains to Mattress toppers, no need to retain hundreds of users how to access the new products. We simply created two product lists in Marketboomer, added the new products and attached the suppliers... the system does the work."

By using Marketboomer everyone was familiar with the workflow and order process. Even though orders are going to suppliers in China they are still approved by the necessary authorities before they are sent.

"Price updates are performed in one location, which saves me from constantly updating Excel Lists and sending them to all Holiday Inns",said Todd Heatly,IHG.